ChatStack

About ChatStack

UK-registered. Founder-led. Backed by App Developer Studio — an award-winning AI, app and software development company with 140+ launched apps, 50+ clients across 25 countries on 5 continents, and 10+ years of delivery experience.

140+
Apps & AI projects delivered
50+
Clients
25
Countries served
5
Continents
10+
Years building software
Top 8
FlutterFlow Expert Agencies globally

ChatStack is a product of App Developer Studio

ChatStack is published by App Developer Studio, a UK-registered company (Companies House number 13590871) that has been designing, building and shipping production software for global clients for more than a decade. We are an Official FlutterFlow Expert Agency — one of only a handful in the world — and Shopify and AWS Expert Partners. Our team has delivered 140+ apps for 50+ clients in 25 countries across 5 continents, from venture-backed startups to publicly listed enterprises.

We built ChatStack because we lived the problem. After years of translating fuzzy product ideas into shipped apps, we knew that what AI coding tools really need is structured, machine-readable context — not another chat thread. ChatStack is that context layer, productised.

Meet our founder

Rob Maclean, British founder and CEO of App Developer Studio (ChatStack)

Rob Maclean — Founder & CEO

Rob is British, an Oxford University Masters graduate, and has spent more than 20 years in product management, enterprise software solution design and financial services before founding App Developer Studio. He has personally shipped multiple award-winning consumer and B2B apps and brings a commercial discipline to every project: cost management, quality, predictable delivery, and long-term partnerships.

Under Rob's leadership, the company has won categories at the MTN App of the Year (2022, 2023), the FNB App of the Year (2024), the Africa Tech Awards (2024), and grants from the Bill & Melinda Gates Foundation and the Mozilla Responsible AI Challenge.

Connect with Rob on LinkedIn

Senior leadership

ChatStack is built by an experienced leadership team that combines deep engineering, design and delivery expertise.

Rob Maclean, Founder & CEO at App Developer Studio (ChatStack)
Rob Maclean
Founder & CEO
Devin Florentino, CTO at App Developer Studio (ChatStack)
Devin Florentino
CTO
Amy-Leigh Braaf, Head of UX/UI at App Developer Studio (ChatStack)
Amy-Leigh Braaf
Head of UX/UI
Amanda Kaburise, Business Development Manager at App Developer Studio (ChatStack)
Amanda Kaburise
Business Development Manager

The full team behind ChatStack

Designers, developers, product managers, project managers, business analysts and testers — all working together to ship high-quality software for our clients.

Rob Maclean, Founder & CEO at App Developer Studio (ChatStack)
Rob Maclean
Founder & CEO
Amanda Kaburise, Business Development Manager at App Developer Studio (ChatStack)
Amanda Kaburise
Business Development Manager
Xirimbi Baloyi, Senior Product Manager at App Developer Studio (ChatStack)
Xirimbi Baloyi
Senior Product Manager
Deepa Naran, Senior Project Manager at App Developer Studio (ChatStack)
Deepa Naran
Senior Project Manager
Tresha Damon, Senior Project Manager at App Developer Studio (ChatStack)
Tresha Damon
Senior Project Manager
Natália Luiz, Senior Project Manager at App Developer Studio (ChatStack)
Natália Luiz
Senior Project Manager
Amy-Leigh Braaf, Head of UX/UI at App Developer Studio (ChatStack)
Amy-Leigh Braaf
Head of UX/UI
Devin Florentino, CTO at App Developer Studio (ChatStack)
Devin Florentino
CTO
Mabote Chobokoane, Intermediate Developer at App Developer Studio (ChatStack)
Mabote Chobokoane
Intermediate Developer
Mikael Rademeyer, Intermediate Developer at App Developer Studio (ChatStack)
Mikael Rademeyer
Intermediate Developer
Edwin Tlhako, Intermediate Developer at App Developer Studio (ChatStack)
Edwin Tlhako
Intermediate Developer
Zimvo Matwa, Developer at App Developer Studio (ChatStack)
Zimvo Matwa
Developer
Pride Mkhabela, Developer at App Developer Studio (ChatStack)
Pride Mkhabela
Developer
Dhannya Mathew, UI/UX Designer & Business Analyst at App Developer Studio (ChatStack)
Dhannya Mathew
UI/UX Designer & Business Analyst
Mishack Segooa, Intermediate UX/UI & Graphic Designer at App Developer Studio (ChatStack)
Mishack Segooa
Intermediate UX/UI & Graphic Designer
Kenny Belau, Intermediate UX/UI Designer at App Developer Studio (ChatStack)
Kenny Belau
Intermediate UX/UI Designer
Minette Gericke, Junior UI/UX Designer at App Developer Studio (ChatStack)
Minette Gericke
Junior UI/UX Designer
Marco Chu, Junior UI/UX Designer at App Developer Studio (ChatStack)
Marco Chu
Junior UI/UX Designer

Trusted by global brands

Our clients include venture-backed startups, household consumer brands, financial services groups and global enterprises.

Penguin Random House — ChatStack / App Developer Studio client logo
Mukuru — ChatStack / App Developer Studio client logo
MTN — ChatStack / App Developer Studio client logo
Sasol — ChatStack / App Developer Studio client logo
Netstar — ChatStack / App Developer Studio client logo
Kwanele — ChatStack / App Developer Studio client logo
Fluidra — ChatStack / App Developer Studio client logo
Eyerus — ChatStack / App Developer Studio client logo
Cradle of Humankind — ChatStack / App Developer Studio client logo
UPL — ChatStack / App Developer Studio client logo

Awards & recognition

Our work — and the work of the AI products we build with our clients — has been recognised by some of the world's most respected technology, AI and innovation award bodies.

  • 2024Africa Tech Awards — AI Award
    Project: GRIT / Zuzi
  • 2024FNB App of the Year — Best Enterprise App
    Project: Eyerus
  • 2024AIconics Award — Winner
    Project: Kwanele ChatGBV
  • 2023MTN App of the Year — Most Innovative App
    Project: Eyerus
  • 2023Bill & Melinda Gates Foundation — Grant Winner
    Project: Kwanele ChatGBV
  • 2023Mozilla Responsible AI Challenge — 2nd Place
    Project: Kwanele ChatGBVSelected from 240+ global entries; $30,000 prize.
  • 2023Tourism Innovation Award
    Project: Eyerus
  • 2022MTN App of the Year — Category Winner
    Project: Eyerus
  • 2021Global Brands Awards — Most Innovative Online Remittance App Developer
    Project: Mukuru

How we work — design-led, AI-first, full-stack

We are design-led, detail-orientated and commercially-minded. The single biggest reason apps fail is poor UX/UI and technical design — so we always start with research, design and prototyping. We embrace generative AI throughout the workflow, and combine low-code platforms (FlutterFlow, DreamFlow) with custom code so our clients always own their IP and never get locked in.

Our stack reflects that pragmatism: Flutter, FlutterFlow, React, Next.js, Python, Node, AWS, OpenAI, Anthropic, Shopify and Figma — chosen for performance, scalability and IP ownership.

Why we built ChatStack

ChatStack was developed to address the problems and unleash the potential of using AI platforms — based on our own hands-on experience shipping over 140 apps. Generic AI chat is fast at generating code, but slow at building the right thing. ChatStack fixes that by turning a product idea into a structured, machine-readable PRD that AI coding tools (Cursor, Claude Code, Windsurf) can act on directly via Model Context Protocol (MCP).

Read what ChatStack is and how it works.

Work with us

Whether you want to generate a free PRD in minutes or have an experienced team build the product for you, we're ready.